Custom Road/Gravel Wheel Builder tool

Sale price$550.00

Using this tool gets you 10% off through 9/15!!!

If you have any questions or hesitancy about this process, do not hesitate to call our shop at 304-933-4533 or email to place a custom order over the phone or email.

Wheel build times are 3-4 business days for in stock items then they are shipped the day after.


100mmx 12 or 15 front spacing 135 or 142mm rear spacing with centerlock brake interface

Bitex 211 hubs. We stock these in 6 bolt with boost spacing. We have them in black and oilslick. We stock these in 28 and 32 hole.

Dt 350: These have long been a go to for a durable hubset that wont let you down. It has been updated and now comes with a 36T ratchet and a new shell. We stock these in 24 and 28 hole

I9 1/1; These are I9's "budget" hubs but they weigh the same and use many of the same parts as the Hydra. They have a crisp sound and 90 POE. They come stock in black only.We stock these in 24 and 28 hole.

Hope Pro 5: These are the least expensive premium level hub set. Available in Black Red, Blue, orange, Lime, Silver and Purple with a tight 108 POE. These come with top grade Abec 5 Steel bearings. We stock these in 32 hole(all colors) and black 28 hole. 4-5 week wait for other option.

Onyx Vesper and Classic hubs: These hubs are the only silent hubs on the market and the only hub that can complete with the Hydra in the POE department. They use a Sprague clutch design freehub which is the same system Ferrari uses in their Transmissions and the military uses for helicopter rotor systems. We off these in any of our custom colors for free. We powder coat every Onyx hub here in shop and laser engrave the logo's into the hub along with any other number, name logo ect you want. We don't stock these, they are custom order only and a 4-5 week wait.

Chris King: If Rolex designed a hubset they would design Chris king hubs. They last a long time, have a ton of moving parts all perfectly machined to get the job done. we stock thes ein most colors in 24 hole but can order 28 hole n 3-4 days. 2 weeks to get Ceramic hubs from King.

Dt 240; These are the lightest hubs on this list, if you are a weight weenie and don't particularly care about POE then the 240 might be for you. These come with a 54 POE and a extremely reliable ratchet freehub design. We stock these in 24 hole but can order 28 hole in 3-4 days.

Zipp ZR1- A great hubset with top quality abec 5 steel bearings and a tight 5 degrees of buzzy engagement. We stock these in 24 hole and can custom order 28 hole.

ENVE Alloy hubset- A quality hubset that comes in 24 hole only with a ratchet type freehub. Easy to service and has abec 5 steel bearings.

We can custom Powder coat any of these hub sets for +$95. We also laser etch the logo's back into the hubs to make them look 1 off and factory cool.

Powder coat colors list^^^

Custom hub examples we have done hammered silver orange gold gold Blue bronze bronze Yellow White Blue Morplo  -Cosmic  -blue  -Grey -Red  -orange  -Copper




We use carbon rims from ENVE, Zipp, Nox, Stans, and We Are one




ENVE SES Carbon line


2.3- Made for the mega climber. 28mm front 32mm rear. 21mm internal width. These are road only wheels, not intended for gravel use.


3.4- 39mm front and 43mm rear, 25mm internal hookless bead. These are perfect gravel wheels, CX wheels and every day rippers.


4.5- 51mm front and 56mm rear depths. 25mm internal hookless bead. These rims like winning TDF mtn stages, smashing big gravel and carving crit corners.


6.7- These are the wheels for those with the need for speed. 60mm front 67mm rear and a 23mm hookless internal width.



Zipp Firecrest Cabon rims


303 Firecrest - The 303 Firecrest is the do it all rim. 40mm deep, super light, 25mm hookless bead. This wheel can climb, descend, smash gravel and bunny hop barriers.


404 Firecrest- The 404 is right at home on rolling hilly rides, flat time trials and fast crit's. 58mm deep, 23mm hookless internal width, these wheels RIP.


Zipp 808 Firecrest-

The 808 Firecrest is built for raw speed! 80mm deep 23mm internal width hookless bead. These things Fly!! These wheels cannot be built onto custom hubs due to their 20/20 hole spoke drilling and the fact that no 3rd party hub set comes in 20 hole and disc. We CAN custom color the spokes and Zipp ZR1 hubs to make them ultra cool!


Nox Falkor 36 and 55 Carbon rims


The nox rims are a quality budget setup. we have done many builds with them and customers have always loved them. (custom order only. Normally it takes us 3-4 days to get these)


Super light low profile:


Stans Grail Cb7- Carbon...300 grams and amazing for Cx and gravel (in stock) We have built these as light as 1190grams with I9 torch road hubs and Cx-Ray spokes.


We Are One Revive- Carbon...25mm internal width 340 grams ( in stock) These are Made in Canada and have a lifetime warranty. WAO makes soem of the most quaity rims we have ever seen.


Enve G23 carbon rims- 23mm internal width 300 gram rims, tough light and accelerate like crazy.


Aluminum rim options


Notubes Crest mk4- These are 25mm internal width perfect for 28mm-58mm tires. Max pressure is 60 psi so they are a gravel only rim and one of the best!


Hed Belgium G- 25mm internal width, 436 grams, max 80 psi pressure makes this a perfect road/gravel tire for a 27-58mm tire.


Hed Belgium R- 21mm internal width, 468 grams, max 80 psi pressure makes this a perfect road/gravel tire for a 23-50mm tire. These are intended for road use but work perfectly fine on gravel.



Sapim laser- Xc weight for lighter riders and XC/ Gravel builds 2.0-1.5-2.0 mm

Sapim laser SL- Super light weight for lighter riders and builds. These are lighter than the X-Ray and the normal Laser 2.0-1.5-1.8mm. We stock these for 27.5 and 29/ 700c builds

Sapim force- The best mid weight spoke 2.0-1.7-1.8mm

Sapim Race- Perfect for bigger guys who are rough on parts spoke for guys up to 230 pounds. Extremely strong and lighter than the leader.

Sapim Cx-Ray ($125) These are as light as the laser and as strong as the Race. they have been cold press into a bladed shape and last a very long time.

Sapim Cx-Sprint ($90) Same bladed shape as the X-ray but thicker and even stronger

Berd spokes($399 and 2 weeks) Berd spokes are made from an advanced polymer called Ultra High Molecular Weight Polyethylene (UHMWPE). UHMWPE has 12 times the strength-to-weight ratio of steel and floats on water. Berd spokes have an improved fatigue life over steel and are impervious to the elements. This is what makes Berd spokes the lightest, strongest, and most durable spokes ever invented.


All Aluminum nipples are free. Black and silver brass nipples are free. We powder coat colored brass nipples here in shop basic colors for $25. Custom colored alloy or brass nipples are $35(see our powder coat in stock colors list)

Colored spoke designs

We price our colored spokes by how many you want on your wheels. We consult directly on every custom design. Email or call the shop at 304-933-4533 to get your custom design.

We have a 3-4 day build time for in stock items
East Coast shipping is $45 West of the Mississippi is $55 and Canada is $75


Hubs (With hole count the manufacture makes): Bitex (24-28-32H)